
WHAT we do
Our mission is to empower your organisation by leveraging the power of science and technology to solve complex challenges related to your people, processes, and systems.
We will partner with you to explore and implement innovative, data-driven solutions that boost efficiency, foster growth, and enhance operational excellence, ensuring sustainable success in an ever-evolving world.
WHO we are

Jafar Tiyar | Director
With an academic background in chemistry, biology and psychology, Jafar started his career in the life sciences industry in 2004, working in clinical research and quality assurance.​
Naturally very "techy", Jafar was always frustrated by the limitations of the legacy systems from the 80's and 90's that were still very commonplace in the early 2000's. They essentially created a stranglehold on businesses as old and inefficient processes could not be updated because the corresponding systems used to implement those processes could not be easily updated. The end result was a stifling of innovation, and of the potential of people.
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After working in the industry for 10 years to resolve these issues, Jafar founded Reidale in 2014 to bring these solutions to other organisations.
Our Solutions Heads

Umme
Head | People Solutions
Umme's background as a school teacher uniquely qualifies her to lead our people solutions due to her strong interpersonal skills, ability to manage conflict, and expertise in creating supportive, inclusive environments.
Umme's expertise lie in communication, problem-solving, and guiding individuals to reach their potential, which translates seamlessly into helping our clients build positive workplace cultures, enhance employee development, and improve team dynamics.

Driton
Head | Process Solutions
Driton's passion is optimising business operations and driving efficiency. He has a keen eye for identifying areas of improvement, a collaborative approach, and a problem-solving mindset.
Driton works closely with our clients to streamline processes, reduce waste, and enhance overall productivity.
His expertise span across process mapping, data analysis, and change management, enabling our clients to implement sustainable solutions that deliver measurable results.

Rebecca
Head | System Solutions
Rebecca's focus is on helping our clients supercharge their output and productivity by enhancing and optimising their systems through automation and integration.​
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With a background in manufacturing quality systems, Rebecca designs tailored solutions for our clients, as well as improving the configuration of existing off the shelf systems. Rebecca works closesly with Umme and Driton in implementing strategies that align systems with the people using them and the process they're designed to implement.
Our Solutions Consultants

Caroline
People Solutions

Salmaan
Process Solutions

Laura
System Solutions

Hidayah
System Solutions

Dawood
System Solutions
WHERE we're based
From London to the World! Strategically Located for 24 Hour Support
We are headquartered in London, but our team are based around the world. Wherever they are located, our team works on one of three time zones: London, San Francisco, or Perth.
As each time zone is 8 hours from the other, this allows our team to handover critical work from one office to the other, allowing true 24 hour support for our clients.
